Showing posts with label entrepreneur. Show all posts
Showing posts with label entrepreneur. Show all posts

Apps Market Niche

I've crossed with these interesting posts about marketing an app by Trevor McKendrick:

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An Unexpected Ass Kicking

What a great shared experience that Joel Runyon in this post:
An Unexpected Ass Kicking.

A must read for everyone, specially for entrepreneurs.

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Developers That Market Are Dangerous

I've came across this great post about how the road a developer goes can make him dangerous.
Developers are valuable for organizations, but when they learn to market, they become dangerous, since they move from a valuable asset into a dangerous competitor.
A must read for all developers that wish to walk the entrepreneur road: Being a Developer Makes You Valuable. Learning How to Market Makes You Dangerous.

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How to hack the beliefs that are holding you back

Sometimes we don't do things because of (wrong) beliefs we have. Getting rid of such believes can be hard, but not impossible, and are a must for entrepreneurs and everyone who wishes to go further on their career and personal life.
Here's How to hack the beliefs that are holding you back.

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Three Things Clients and Customers Want

Here's three things an entrepreneur should always have in mind while developing and selling:

1. Results. If you can offer a return on investment, an engineering solution, more sales, no tax audits, a cute haircut, the fastest rollercoaster, a pristine beach, reliable insurance payouts at the best price, peace of mind, productive consulting or any other measurable result, this is a great place to start.

2. Thrills. More difficult to quantify but often as important, partners and customers respond to heroism. We are amazed and drawn to over the top effort, incredible risk taking on our behalf, the blood, sweat and tears that (rarely) comes from a great partner. A smart person working harder on your behalf than you'd be willing to work--that's pretty compelling.

3. Ego. Is it nice to feel important? You bet. When you greet us at the door with a glass of white wine, put our name in the lobby of the hotel, actually treat us better than anyone else does (not just promise it, but do it)... This can get old really fast if you industrialize and systemize it, though.

The full original post, by Seth Godin: Three things clients and customers want.

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How To Find Ideas For a Startup

A small, but good, text describing How To Pick The Right Idea For Your Startup.

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Starting Up: What I Wish Someone Had Told Me 4 Years Ago

Great post about starting up.
Core message: focus and do it. Need some inspiration? Just think you're Milton from Office Space, tucked in the corner cubicle of Innotech, staring at the red stapler, and waiting for your next pay check.
What I Wish Someone Had Told Me 4 Years Ago

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